Expected recovery in Garment & Textiles Industry & HELA's 180-degree turnaround strategy implementation
- Cost Reductions - Capacity optimization (maintaining demand base capacity) - Benefits from acquiring of Focus Brands Limited
Historical Facts
* IPO Price - LKR 15.00 * IPO Debut price - LKR 22.00 * HELA got affected from garment industry crisis during CY 2023 (Supply Glut) * 52 Week High/Low LKR 8.60/LKR 4.80
Technical Analysis (Chart Patterns)
* If HELA managed to cross LKR 6.20/6.30 range, if will make a Cup & Handle pattern breakout * Interestingly from LKR 6.40 to LKR 8.00, there is a considerable VRPV Gap which can provide a volatile move * 50/100 MA Golden Cross is about to happen
Potential Pattern Targets
* Previously broken multi week descending wedge target LKR 8.00 * About to break C&H pattern pointing towards LKR 8-8.20 range
Fundamentals & business outlook
* Sri Lanka's Garment Industry start recovering during Q4 2022/23 * In the month of March 2024 Sri Lanka's garment & textile exports recorded a YoY growth 6.66%, after > 12-month negative growth period * HELA's GP margins improved by 8.4% during Q3 (during Dec Q) * OP & NP margins improved 580 & 220 bps * Notable cost controls are visible in managing distribution/administration expenses * One-off value gain from FOCUS acquistion is expected to be recorded in the 4th Quarter results
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